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​ ​Information need and continuing challenges of farmers regarding adoption of integrated pest management strategies : Technology communication perspective


Article Id: 002 | Page : 9-18
Citation :- ​​Information need and continuing challenges of farmers regarding adoption of integrated pest management strategies : Technology communication perspective. Farm. Manage. 1: 9-18
K. B. BHUSHAN, R. GOPICHANDRAN, R. K. UPADHYAY , A. K. GOSWAMI 2 AND MANISH MOHAN GORE bharatuhf@gmail.com
Address : Vigyan Prasar, Department of Science & Technology A-50, Institutional Area, Sector-62, Noida-201 309 (Uttar Pradesh), India

Abstract

This paper argues that it is important to assess information needs of farmers
and provide/establish enabling circumstances that will help farmers to implement IPM
strategies. Several case examples have been analyzed with respect to the special emphasis
on understanding farmers information needs, preparedness and understanding
theirconstraints, and related opportunities. The present paper also elaborates on
inclusive communication strategies to strengthen IPM intervention.

Keywords

Adoption communication strategies constraints extension farmer field school integrated pest management

References

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